At Mana we believe that developing brand awareness and reputation isn't about making noise,it's about being heard.
In an industry of over-inflated creative agencies we're definitely not the biggest in the room, but we pack a quality punch across markets in Europe, Asia, the Americas and right here at home in the Antipodes. From global organisations to local superheroes, we love telling a good story.
And we believe being small keeps things tight. We all know each other, we all know our clients, and our clients know all of us. They consider us part of the team and that's the way we like it to be.
Our logo was designed around our strength of 'weaving people together' by Wellington designer, Kimi Moana Whiting.
The word 'mana' is usually associated with a chiefly status. The word 'rangatira' (to be of chieftainship, high rank, noble, esteemed,) goes hand in hand with that.When you break down the word 'rangatira' you get ranga (weaving) and tira (group), together forming the overarching idea of 'weaving people together'.
The weaving style Kimi depicted is the 'toki' style. The toki technique is used across the Pacific and often for items with great significance or to infer significance to things.
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